Online indentity management & social groups

I came across this presentation on John Bells’ blog (John Bell heads the Digital Influence Team at Ogilvy PR) and had to share it here.

This happens to be one of my research interests, something I alluded to in an earlier blog post, and I am now working to get ready for publication.

The presentation is from Paul Adams, senior UX researcher at Google. I love the connection he makes between social science and social interface/product design. I love the fact that this kind of research happens in a corporate setting, and if I didn’t love teaching so much I’d be jealous of his job.